How the UFC landed a $7.7 billion deal with Paramount after a whirlwind 48 hours, according to TKO execs

Entertainment

How The Ufc Landed A $7.7 Billion Deal With Paramount After A Whirlwind 48 Hours, According To Tko Execs

By Yahoo Sports

UFC CEO Dana White and TKO president and COO Mark Shapiro described a sudden flurry of activity that led to the $7.7 billion broadcast rights deal with Paramount. (Photo by Jeff Bottari/Zuffa LLC) Just how big of a surprise was the UFC’s bombshell $7 ...Read more